July 26, 2011
SALT LAKE CITY, UTAH - The Ski Utah Yeti invites all snow enthusiasts to race to winter in the first ever Yeti Pass Skootch’n Dash Saturday, September 3 at the Downtown Farmers Market. Participants may choose to enter a short ski boot course run (approximately 1K) or the 50-meter snowboard skootch.
Registration fee to participate is five-dollars per person per race and 50 percent of profits earned will be donated to the Utah Avalanche Center. Space is limited and athletes are encouraged to pre-register at http://www.active.com/running/salt-lake-city-ut/yeti-pass-skootchn-dash-2011.
Racers will receive great swag including a Squatters Big Cottonwood T-shirt, event water bottle and more. A limited number of ski boots provided by Ski’n See will also be available for those unable to provide their own equipment. Cash will only be accepted for same day registrants.
The fastest racers in each division will win fabulous prizes including Rossignol skis or snowboard, Smith Optics and other Ski Utah swag. A special award for the best costume, as judged by a panel, will be awarded a Ski Utah Yeti Pass good for one day of skiing at every Utah resort during the 2011-12 season.
What: Yeti Pass Skootch’n Dash
When: Saturday, September 3, 2011; Registration 9 a.m./ Race Starts 10 a.m.
Where: Downtown Farmers Market at Pioneer Park (300 W Broadway, southwest corner)
For more information on the first ever Yeti Pass Skootch’n Dash or new Yeti Pass visit www.skiutah.com/yetipass.
For media information, contact Ski Utah Director of Communications Jessica Kunzer at 801.433.2016 or by email at firstname.lastname@example.org.
For media information relating to the Salt Lake City Farmers Market or Downtown Alliance, please contact Danica Farley at 801.419.8544 or email@example.com.
Ski Utah is the marketing firm owned and operated by the 14 statewide ski resorts that make up the Utah Ski and Snowboard Association. The organization has been creating brand awareness of and demand for the Utah wintersports product since its inception in 1978.
The 2011 Downtown Farmers Market and Art & Craft Market provide an opportunity for the community to support local. The Market—with over 250 vendors—offers a unique variety of farmers, growers, bakeries, prepared food and beverages, packaged foods and local artisans. It is open Saturday mornings from 8 am to 1 pm, June 11-October 22, and Tuesday evenings August 9-October 18 in Historic Pioneer Park. More information on slcfarmersmarket.org.