September 28, 2011
SALT LAKE CITY, UTAH - Winter is just around the corner. Don’t let your fifth and sixth graders get stuck inside this winter when they could be skiing and snowboarding all season long for free. New this season, the Ski Utah Fifth and Sixth Grade Passport Application can be submitted online making access to Utah’s 14 resorts even easier.
Using the Passport, fifth graders can ski three times free (42 total days) at each of Utah’s 14 ski resorts and sixth graders can enjoy one day (14 total days) at each resort. Passport holders may also choose to receive a complimentary subscription to either SKI or TransWorld Snowboarding magazine. Passports can be acquired for a $25 processing fee which includes shipping, handling and procurement of 500 inches of The Greatest Snow on Earth®.
Parents looking for a more cost-effective way to ski with their fifth and sixth grade students should take advantage of the new Yeti Pass, good for one day of skiing at every Utah resort for $499 ($35 per day).
“Participating in skiing and snowboarding keeps students happy and active all winter long,” exclaimed Ski Utah Marketing Director Raelene Davis. “The Passport is the most affordable way for students to get introduced to this incredible lifetime sport.”
To apply online or print an application visit skiutah.com/passport. Parents are encouraged to file applications early to get the most use out of the program. Other questions may be answered by emailing Ski Utah at firstname.lastname@example.org or by calling 801.534.1779.
For more information on the Ski Utah Yeti Pass visit www.skiutah.com/yetipass.
Each year 8,000 Utah students participate in the Ski Utah Passport program thanks to support from KSL -TV, KSL News Radio, Richard E. & Nancy P. Marriott Foundation, Zions Bank, Pictureline /Canon, Ski-N-See, Utah Ski & Golf, Canyon Sports, AJ Motion Sports, Smith Optics, Rossignol, Burton, Powderade and Hot Chillys.
For media information, contact Ski Utah Director of Communications Jessica Kunzer at 801.433.2016 or by email at email@example.com.
Ski Utah is the marketing firm owned and operated by the 14 statewide ski resorts that make up the Utah Ski and Snowboard Association. The organization has been creating brand awareness of and demand for the Utah wintersports product since its inception in 1978.