Everyone’s Doing It
November 30, 2007
Recently named the second best state in which to do business by Forbes magazine, it is no secret that Utah is the place to work and play. As the up-and-coming Mecca of the outdoor industry, Utah is now the home of Rossignol, ROXY, Backcountry.com, Smith, Lange, Atomic, Dynastar, Ski Racing magazine, Solomon and more. In 2009, Park City, UT will become home of the U.S. Ski and Snowboard Association’s Center of Excellence athlete training center. The Center promises to create future wintersports Olympians for many years to come. Utah’s accessible location, perfect snow and booming cultural scene make it the place to get serious about play. Don’t take our word for it; ask the industry.
Jessica Kunzer (jessica@skiutah.com)
