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Utah resorts focus on value to boost business this ski season

SALT LAKE CITY -- The recession took a toll on the Utah skiing and snowboarding industry last winter, but it was still the fourth-best season of all time in terms of the number of people hitting the slopes.

 

Video Courtesy of KSL.com

Utah resorts are optimistic they can resume that glide to record-setting years.

When the first snow of the season fell on the Wasatch Mountains, booking calls spiked at Utah resorts. Those callers discovered deeper discounts and better value than they've seen in recent years.

Utah's winter resorts hope to see big storms and deep powder for their openings that range from mid-November to early December. Good snowfall can boost the number of visitors and extend the season.

According to Ski Utah, the industry slid 6 percent last year. But that's not bad when you consider that came in the tracks of four consecutive record-breaking years and a 34 percent increase in skier days since the Winter Olympic Games in 2002.

Go to KSL.com for the full story.

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Ski Swaps and Sales

It's that time of year. Time to get geared up for the winter. Truely the early skier gets the best deals here in Utah. Whether it's picking up your season pass nice and early or finding the perfect pair of "pre-owned" skis, now is the time to score the best deals of the season.

For Sales and Swaps Click Here.

For Season Passes and Coupon Books Click Here.

For a great Salt Lake Tribune article about Ski Deals Click Here.

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