December 14 2009 0 Comments
Picture the thrifty consumer who buys only one new sweater every few years but spends good money on a quality one. That’s the type of skier Alta attracts. For 70 years, the Utah resort has been known for its no-frills approach, letting the challenging terrain and abundant snow speak for itself. Though you won’t find dirt-cheap hotels or lift tickets, Alta offers few temptations for spendthrifts. Hard-core skiers come here to ski (snowboarding is still verboten), not to ride fancy gondolas or blow their budgets at trendy boutiques or aromatherapy spas.