June 3 2021
DENVER, CO, April 29, 2021 – Ikon Pass announces Ikon Pass First Tracks, a new free benefit for Ikon Pass holders for winter 21/22. Unlock untouched powder and corduroy before the lifts open to the public.
Currently Steamboat, Winter Park Resort, Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain, Big Bear Mountain Resort, Stratton, Sugarbush Resort, Snowshoe, Crystal Mountain, Tremblant, Blue Mountain, Deer Valley Resort, and Solitude Mountain Resort will offer Ikon Pass First Tracks during the winter 21/22 season.
Ikon Pass First Tracks will be available one designated morning per month in January, February and March 2022 at each participating destination during the 21/22 winter season. Designated days may vary by destination and Ikon Pass First Tracks dates and more details will be announced by November 1, 2021. Ikon Pass First Tracks applies to the 21/22 Ikon Pass, Ikon Base Pass, Ikon Base Plus Pass and Ikon Session Pass based on pass access.
The Ikon Pass offers access to 45 iconic global mountain destinations across the Americas, Europe, Japan, Australia, and New Zealand and is a collaboration of industry leaders - Alterra Mountain Company, Aspen Skiing Company, Boyne Resorts, POWDR, Jackson Hole Mountain Resort, Alta Ski Area, Snowbird, Arapahoe Basin Ski Area, SkiBig3, Revelstoke Mountain Resort, RED Mountain, Windham Mountain, Schweitzer, Taos Ski Valley, Zermatt, Thredbo, Mt Buller, Niseko United, Valle Nevado, and NZ Ski. Each demonstrates integrity, character and independence that is reflected in their mountains and guests.
IKON PASS IS ON SALE NOW- PASS HOLDER BENEFITS
Ikon Pass offers a payment option with Affirm that allows pass holders to buy now and pay over time. Promotions apply through May 4, see www.ikonpass.com for more details. Payment options through Affirm are provided by these lending partners: affirm.com/lenders.
Child Pass Promotion
To provide additional value for families looking to ski and ride together, Ikon Pass holders can purchase up to two discounted Child Ikon Passes or Child Ikon Base Passes for children ages 5-12 with the purchase of an Adult Ikon Pass or Adult Ikon Base Pass. The Child Pass Promotion is limited and prices go up on May 5, 2021.
Last spring, Ikon Pass introduced Adventure Assurance, that offers options to Ikon Pass holders that help provide flexibility and alleviate some uncertainty throughout the winter season. This year, Adventure Assurance comes free with every 21/22 Ikon Pass product.
Prior to December 9, 2021, should a 21/22 Ikon Pass holder not use their pass after purchase, for any reason, they may elect to defer and receive a full credit of their purchase price to be used toward a 22/23 Ikon Pass. The pass holder must elect to defer their unused pass in My Account by December 9, 2021.
Or, if passes are used and there is an eligible COVID-19-related closure at any North American Ikon Pass destination from December 18, 2021 - March 6, 2022, Ikon Pass holders will receive a credit toward a 22/23 Ikon Pass based on the percentage of days closed.
IKON PASS BY THE NUMBERS
Canadian Provinces: 4
Total Acres: 95,734
*Does not include CMH stats
For more information please visit www.ikonpass.com.
About Ikon Pass
The Ikon Pass welcomes skiers and riders to a community of inspiring mountain destinations and the people who live and play among them across the Americas, Europe, Australia, New Zealand, and Japan. Brought to you by Alterra Mountain Company, the Ikon Pass unlocks adventure at iconic and unique destinations including Aspen Snowmass, Steamboat, Winter Park, Copper Mountain Resort, Arapahoe Basin Ski Area, and Eldora Mountain Resort in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Jackson Hole Mountain Resort in Wyoming; Big Sky Resort in Montana; Stratton, Sugarbush Resort, and Killington in Vermont; Windham Mountain in New York; Snowshoe in West Virginia; Boyne Highlands and Boyne Mountain in Michigan; Crystal Mountain and The Summit at Snoqualmie in Washington; Mt. Bachelor in Oregon; Schweitzer in Idaho; Tremblant in Quebec and Blue Mountain in Ontario, Canada; SkiBig3 in Alberta, Canada; Revelstoke Mountain Resort, RED Mountain, and Cypress Mountain in British Columbia, Canada; Sunday River and Sugarloaf in Maine; Loon Mountain in New Hampshire; Taos Ski Valley, New Mexico; Deer Valley Resort, Solitude Mountain Resort, Brighton Resort, Alta Ski Area, and Snowbird in Utah; Zermatt in Switzerland; Thredbo and Mt Buller in Australia; Coronet Peak, The Remarkables, Mt Hutt in New Zealand; Niseko United in Japan, and Valle Nevado in Chile. Special offers are available at CMH Heli-Skiing & Summer Adventures, the world’s largest heli-skiing and heli-accessed hiking operation. For more information, please visit www.ikonpass.com.
About Alterra Mountain Company
Alterra Mountain Company is a family of 15 iconic year-round mountain destinations, including the world’s largest heli-ski operation, offering the Ikon Pass, the globe’s newest season pass that invites skiers and riders to seek the unique of each mountain. The company owns and operates a range of recreation, hospitality, real estate development, food and beverage, retail and service businesses. Headquartered in Denver, Colorado, with destinations across the continent, Alterra Mountain Company is rooted in the spirit of the mountains and united by a passion for outdoor adventure. Alterra Mountain Company’s family of diverse playgrounds spans six U.S. states and three Canadian provinces: Steamboat and Winter Park in Colorado; Squaw Valley Alpine Meadows, Mammoth Mountain, June Mountain and Big Bear Mountain Resort in California; Stratton and Sugarbush Resort in Vermont; Snowshoe in West Virginia; Tremblant in Quebec, Blue Mountain in Ontario; Crystal Mountain in Washington; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Skiing & Summer Adventures in British Columbia. Also included in the portfolio is Alpine Aerotech, a worldwide helicopter support and maintenance service center in British Columbia, Canada. Alterra Mountain Company honors each destination’s unique character and authenticity and celebrates the legendary adventures and enduring memories they bring to everyone. For more information, please visit www.alterramtnco.com.
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