Ski Utah Press Release

Public Relations Director

Snowbasin Welcomes 29029 Back to Snowbasin for the Third Year

29029 is an endurance hiking event that brings the world's most challenging climb, Mt. Everest, to the USA.

Snowbasin, UT (October 30, 2019) — Snowbasin Resort is thrilled to welcome back 29029 for the third year in a row. Competitors from around the world will hike to Snowbasin’s summit 13 times to climb the vertical equivalent of Mt. Everest. 

Two years ago, entrepreneurs Jesse Itzler and Marc Hodulich changed the landscape of endurance events when they introduced a new category “endurance hiking” to the world. Tapping into the growing market of those who that want unique outdoor experiences, a community has been built by posing the question: “Do you have what it takes to Everest?” The endurance hiking event gives participants 36 hours to hike up a private mountain, take the gondola down and repeat as many times as possible. Participating in each event provides the opportunity for attendees to meet and exceed their physical, mental and spiritual boundaries, while joining a community of like-minded individuals. Since their launch two years ago, the company has sold out all five of their inaugural events and is positioned for rapid growth in 2020 from a new partnership with renowned global explorer, Colin O’Brady, who joined as a Co-Founder this year. 

Snowbasin General Manager Davy Ratchford shares, “Having seen the positive impact this incredible event has on its participants, I’m excited to see this event return to Snowbasin. Pushing ourselves to new heights and new achievements are a common goal of both Snowbasin and the team and participants of 29029.” 

29029 Co-Founder and CEO Marc Hodulich adds,” We are excited to continue our partnership with Snowbasin where the mountain, staff and outdoor enthusiasts of the broader Salt Lake City area have embraced our challenge and created the perfect stage for our community to test themselves both physically and mentally." 

To learn more about Snowbasin visit or call 801-620-1000. To learn more about 29029 or to register today visit 

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About Snowbasin Resort: Snowbasin Resort, located in Utah, is one of the most accessible ski resorts in North America, less than 40 minutes from the Salt Lake International Airport and only 50 minutes from Park City. It was the host venue for the 2002 Salt Lake Winter Olympic alpine events, including downhill, combined (downhill and slalom) and super-G with men's and women's downhill courses still in place for guests to experience. Snowbasin is regularly top rated by Ski Magazine in the categories of Accessibility, Service, On-Mountain Food, Lifts and Grooming. It offers families and outdoor enthusiasts a variety of activities and features championship-level skiing and riding, with nearly 3,000 skiable acres, an average snowfall of over 300 inches, and 3,000 vertical feet. Consistently recognized as one of the best family resorts in North America, Snowbasin Resort is one of the oldest continuously operating ski resorts in the nation. In the summer Snowbasin offers scenic gondola rides, hiking, biking, free Blues, Brews & BBQ concerts, and more, making Snowbasin the perfect year around destination for outdoor enthusiasts. Snowbasin Resort is a member of the Grand America Hotels and Resorts family. Sister properties include Sun Valley Resort, The Grand America Hotel, Little America Hotel (all Salt Lake City, Utah); The Westgate Hotel, San Diego, Calif.; Little America Flagstaff, Ariz.; Little America, Wyo., and Little America, Cheyenne, Wyo. | 801.620.1000 | @snowbasinresort | #snowbasinresort 

Media Contact: Megan Collins (801)-706-5037 

About 29029: 29029 asks the question, “Do you have what it takes to Everest?” The event series rents a private mountain, builds a basecamp village of glamping tents and presents a personal challenge of hiking 29029 vertical feet in a 36-hour period. Described as LinkedIn meets Strava, participants share the mountain for a weekend of learning, bonding and are challenged physically and mentally as they attempt to ascend the mountain enough times to reach the vertical height of Mount Everest, 29029 feet. Learn more at 

Media Contact: Rob Mohr (781)-718-7423